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Tyler Norvell – OYE President

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He said it was the job he always wanted, and now, as Tyler Norvell ends his first decade at the reins of the Oklahoma Youth Expo, he’s proud of the work he, the OYE Board of Directors, and staff have accomplished.

Practically every man, woman, student, or child involved in agriculture in the state of Oklahoma knows about OYE. The annual livestock show, held in March at the Oklahoma State Fairgrounds in Oklahoma City, annually draws participants from every single one of the state’s 77 counties.

Despite a tumultuous 2020, which resulted in a devastating shutdown half-way through the event, the future looks bright for 2020. With a pandemic still terrorizing the country, Norvell and team are ready to produce the Greatest Show.

Norvell grew up in Amber, Okla., as the son of a dairyman, putting in long hours on the dairy farm. “To this day I joke that the best day of my life was when I was 13 years old and he sold it,” he shared. “But it taught me how to work.”

While out of the dairy business, Norvel kept busy, as both his grandfathers farmed everything from cotton to alfalfa, and also raised cattle. He worked every summer and through the winters, farming and ranching his whole life. It’s not surprising that he was involved in showing livestock from the moment he was old enough until the day he graduated. “I wouldn’t be where I am today without showing, FFA, and my ag teacher, Billy Scott, who I think the world of,” he recalled.

After graduation, Norvell attended Butler County Community College in Kansas on a livestock judging scholarship for a couple years before transferring to Oklahoma State University. It was there, in 2005, that he and his livestock judging team won a National Championship.

Just after that win he got a call that would shape the course of his career. Norvell’s girlfriend, and now wife, Beth, worked with the late Justin Whitefield, who was the OYE Executive Director. Whitefield had ties to Oklahoma Farm Bureau, and knew they were looking for a lobbyist; specifically, someone that had actual hands-on agriculture experience.

“I was just a 21-year-old kid at the time, and this unexpectedly came up. I interviewed with them, and they hired me. I was working full time lobbying for Oklahoma Farm Bureau and going to college for my last semester,” he shared.

From 2005 through 2012, Norvell worked through the ranks at Oklahoma Farm Bureau, rising to the rank of the Vice President of Government Affairs.

Then opportunity arose. “I always said the only job I’d ever leave Oklahoma Farm Bureau for was OYE,” he shared. “I had looked up to Justin and seen what he had done to get the organization moving in the right direction, and how much he had improved the event from the time I had shown in it.

“The actual livestock show has been going on for 106 years, but OYE, the non-profit, wasn’t formed until 2002. That first year, there was one $1,000 scholarship awarded and the premium sale grossed $300,000. Justin passed away in 2006, but he had started it on the path to be very successful. In 2019 (because there was no premium sale in 2020), the premium sale grossed $1.3 million and we presented more than $350,000 in scholarships.”

He added, “I wanted to go out and get it right. I believe in the program, and what Justin was doing for kids in both urban and rural Oklahoma, and I thought it would be a neat opportunity to give back. I love doing what I get to do.”

When Norvell started at OYE, his responsibilities were broad. A smaller staff meant that he could be found daily handling several parts of the organization, from directing people coming in with livestock at the event to fundraising. “Whatever had to be done, I would do. Now we have a few more staff members, and my main job is to oversee operations and all the fundraising,” he explained.

Funds are an integral part of any non-profit, and with an eye to the future, Norvell made one of his first priorities ensuring the legacy of Oklahoma Youth Expo.

“When I interviewed for the job, I met with Mr. Bob Funk, our Chairman, and Mr. Jimmy Harrel, our Vice Chairman. I told them I was on board, as long as they stayed involved. About a year later, I went to Mr. Funk and said, ‘You know, when you and Mr. Harrel are gone, I want to make sure this thing lives on forever. If we can make sure we have our operating expenses covered and the facility to put it on, we can ensure that.’ And Mr. Funk said he thought it was a great idea,” Norvell recalled.

A year later, Funk announced his legacy gift, a $5 million testamentary challenge match for all gifts to OYE Onward. Every campaign gift, regardless of size or type, is matched dollar-to-dollar by Mr. Funk, up to $5 million.

“To date we have raised $2.5 million to match his $5 million, and matching his gift completely has been our goal from the start. This program is extremely important to me. I grew up showing every year that I could, my girls are involved with it. I haven’t missed an Oklahoma Youth Expo since I was eight years old, and it means the world to me and my family and friends.” He added, “We had to make sure that his program will live forever to give every Oklahoma youth the same opportunity the youth of the last 106 years have had.”

Contributing to the Onward Campaign is simple, and more information can be found at https://okyouthexpo.com/onward-campaign/

OYE 2020

“If we had known in 2020 what we know now, I believe we could have finished our show. We just had no idea what would happen,” Norvell says, reflecting on the March Sunday when he had to announce that the event, not even half-way completed, would be immediately shut down.

The 10 day event was predicted to have more than 22,000 animals as well as 7,000 exhibitors and family members on the fairgrounds during the event. Norvell and his staff were in constant contact with the department of health, monitoring the situation. Just days before the start of the event, the first COVID-19 case was diagnosed in Oklahoma.

The event felt like a time-bomb. “I tell people it felt like those first five days of the event took five years. It felt like they took forever. Halfway through we called an audible, and decided to shorten the event to get people home quicker,” Norvell recalled.

With that decision made on Saturday, March 14, shoulders relaxed and tensions lessoned. “We got that done and then felt confident we would be able to finish the show,” he said.

Just 24 hours later, all that changed. A health emergency was declared in Oklahoma County, and the event was shut down. Youth exhibitors and their parents were devastated, tears flowing, as the facility and event shut down.

“It was horrible. We were watching the kids and parents mourn. I had a good friend tell me, ‘Tyler, it’s like they were mourning an unexpected death because there was no closure.’ Of course we know that it’s not anywhere the same as death, but they did not have the closure of more than a year’s work of worth. They didn’t get a chance to see their hard work through,” he said.

Norvell was dealt a double-dose of grief. In addition to dealing with the aftermath as the event’s producer, the cancelation hit much closer to home. “My daughter didn’t get to show her pigs, and so it was tough to wear both hats, but it helped me understand just how hard it was on the families and to experience it first-hand,” he said.

Norvell, the OYE Board of Directors, and staff went to work. Immediately they announced that any 2020 senior who had a market animal (breeding animals had already been shown when the event shut down) would be eligible to show again in 2021.

Next was a goal to raise $100,000 for hardship scholarships for 2020 seniors. “We said anyone who was a 2020 senior that did not get an academic scholarship should apply to get $1,000. We had 116 kids apply for those, so we raised another $16,000 so that every applicant got a scholarship,” Norvell said.

Lastly, OYE refunded anyone that had a market animal entered that didn’t get to show it.

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Country Lifestyle

Canning 101

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By NTFR Staff

It seems to happen every summer. The garden suddenly produces more tomatoes, cucumbers and green beans than anyone could possibly eat, and before long someone asks, “Maybe I should learn to can?”

For many families, canning is a tradition passed down for generations. For others, it’s a new hobby that offers the satisfaction of stocking pantry shelves with homegrown food. Either way, getting started can feel overwhelming. Pressure canners, boiling water baths, jars, lids, processing times and safety recommendations are enough to make anyone wonder where to begin.

Home canning isn’t difficult once you understand the basics.

Canning preserves food in sealed jars by heating them to destroy microorganisms and create a vacuum seal. The USDA approves only two methods for home canning: boiling water bath canning and pressure canning. Which one you use depends entirely on what you’re preserving.

A boiling water bath is exactly what it sounds like. You submerge filled jars completely in boiling water and process them for a specific amount of time. Because boiling water only reaches 212 degrees Fahrenheit at sea level, this method is safe only for foods that are naturally high in acid or have enough added acid to prevent dangerous bacteria from growing.

That makes water bath canning a good fit for jams, jellies, fruit preserves, pickles, chutneys, fruit butters and many tomato products that have the proper amount of bottled lemon juice or citric acid added according to a tested recipe.

Pressure canning works differently. A sealed canner traps steam, and the temperature climbs well above the boiling point of water to about 240 degrees Fahrenheit. That higher temperature is necessary to destroy Clostridium botulinum spores, which can survive ordinary boiling and produce the toxin that causes botulism.

Because of that, you must pressure can low-acid foods such as green beans, corn, carrots, potatoes, meats, poultry, seafood and soups. A boiling water bath isn’t safe for these foods, no matter how long you boil the jars.

For most beginners, water bath canning is the easiest place to start. The equipment costs less, the process is simpler and recipes like strawberry jam or dill pickles are forgiving enough to build confidence. Many people who enjoy preserving fruit eventually buy a pressure canner once they want to put up vegetables or homemade stock.

Pressure canning doesn’t need to be intimidating, either. Modern pressure canners include multiple built-in safety features and are far different from the exploding canners in the old stories many people heard decades ago. Like any kitchen tool, they’re safe when used according to the manufacturer’s directions and with tested recipes.

Whichever method you choose, one rule never changes: always use recipes that have been scientifically tested. Family recipes may taste wonderful fresh, but they aren’t always safe for canning. Changing ingredient amounts, thickening soups with flour, adding extra vegetables or reducing vinegar can all affect the safety of the finished product. The USDA and the National Center for Home Food Preservation remain the gold standards for home canning recipes and processing recommendations.

Today’s recommendations may also differ from the ones your grandparents followed. Research has improved over the years, and food safety guidance has changed with it. Methods like open-kettle canning, oven canning and sealing jars by turning them upside down are no longer considered safe for shelf-stable foods.

If you’ve never canned before, you don’t have to preserve an entire garden your first weekend. Start with one recipe. Learn how to prepare the jars, measure headspace, remove air bubbles and process them correctly. Once you hear that satisfying “ping” as the lids seal, you’ll understand why so many people find canning rewarding.

Opening a jar of peaches in January or serving homemade salsa long after the tomatoes are gone is a special kind of reward. With a little knowledge, the right equipment and a commitment to tested recipes, anyone can preserve the harvest safely for months to come.

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Country Lifestyle

The Price You Pay

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By Bryce Angell

My eyes are glued up to the shelf, a brand-new pair of Mucks. They’d be in my possession, but I lack the certain bucks.

I could go without my Pepsi for a month or maybe two. But the headache would be pounding like a freight train passin’ through.

I’ve got my Visa plastic for emergencies and such. The boots are kinda spendy. Do I really care that much?

I grab my precious cargo and I’m tingling to my roots. The clerk says, “Hundred eighty.” Must be gold in them there boots!

To purchase I can justify. It’s more than just a treat. No more sittin’ in the saddle with my cold and frozen feet.

I’ve waited days to wear them. Time to saddle up Ol’ Blue.

But my boots won’t fit the stirrups. What’s a broke cowboy to do?

The boots ain’t never goin’ back. I burned the dang receipt. My wife will never know the cost. Is that what’s called deceit?

The Co-Op might be open. I’ve seen stirrups there to buy. They close at 6:00 p.m. It’s 6:05 p.m. No use to even try.

I’ll drive out to the shoppin’ mall. They’ve got a western store. But their prices are extravagant, not for the country poor.

I’m riflin’ through the stirrups. Find a pair that fits my Mucks. I take ’em to the clerk. She says, “Two hundred twenty bucks.”

This time I cough and choke on down my Wrigley’s Spearmint chew. The clerk said, “Sure they’re spendy, but they’re made for guys like you.”

I wonder what she meant ’cuz I ain’t got the cash to spare. I swear she meant hi-rollers with their nose up in the air.

Still, I bought the brand-new stirrups with my plastic, once again.

Does it hurt to use my Visa card, every now and then?

The smuggish patrons, back in line, are giving me the stare.

They’re prob’ly thinkin’, “Poor cowboy.” I hurry out of there!

I’m addin’ up my purchases. Looks like four hundred bucks. And with the Gov’ner’s share I’m in the class of stupid clucks.

I burned the Visa card receipt, so that should take care of it from where I stand. I’m wonderin’ now if my warm feet are worth the half a grand?

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Country Lifestyle

Garden Water Woes

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By NTFR Staff

If you’ve spent any time on social media this summer, you’ve probably seen the debate. Some gardeners insist you should water only before sunrise. Others swear by evening watering. A few even claim watering during the heat of the day will burn your plants.

With temperatures climbing into the 90s and often higher in Oklahoma and North Texas, it’s easy to second-guess yourself when your tomato plants start drooping by lunchtime. Timing matters, but it’s only one part of keeping a garden healthy, and how you water can make a bigger difference than when.

For most gardens, early morning is the best time to water. Between about 5 and 9 a.m., temperatures are cooler, winds are usually lighter and less water evaporates. Plants have time to absorb moisture before the hottest part of the day, which helps them handle the afternoon heat. Any water that splashes onto the leaves also has time to dry, which reduces the chance of fungal diseases.

Not everyone has time to water before work or before the sun comes up. If evening is the only time that fits your schedule, don’t worry. A garden that gets a thorough watering in the evening is far better off than one left dry while you wait for the “perfect” time.

If you water late in the day, aim the water at the soil instead of spraying the foliage. Leaves that stay wet overnight can encourage certain plant diseases, especially when humidity is high.

Midday watering is fine, too, despite a long-standing gardening myth. Water droplets generally do not act like tiny magnifying glasses that scorch leaves, and research shows it isn’t a significant concern in home gardens. The drawback is efficiency. During the hottest part of the day, more water evaporates before it reaches the root zone. Still, if a plant is badly wilted and the soil is dry, don’t wait until evening. Watering right away beats letting the plant keep suffering from heat and drought stress.

Many gardeners make the mistake of watering on a schedule instead of checking the soil. Plants can wilt temporarily in extreme afternoon heat even when they have plenty of moisture underground.

Before reaching for the hose, push your finger a couple of inches into the soil. If it still feels cool and moist, your plants probably don’t need water yet. If it’s dry, give them a drink.

How you water matters as much as when. A slow, deep soaking encourages roots to grow farther into the soil, where moisture lasts longer. Frequent light watering keeps roots near the surface, which leaves plants more vulnerable in hot weather.

Soaker hoses and drip irrigation systems are excellent choices because they deliver water straight to the roots and lose very little to evaporation.

Mulch can become one of your best summer gardening tools. A two- to three-inch layer of shredded leaves, straw, untreated grass clippings or wood mulch keeps the soil cooler, slows evaporation and cuts down on weeds that compete for moisture. In many gardens, mulch can noticeably reduce how often you need to water.

Every garden is a little different. Soil type, plant varieties, sunlight, wind and rainfall all affect how fast moisture disappears. Sandy soils dry out faster than heavy clay, and containers often need water much more often than plants growing in the ground.

Pay attention to your garden instead of following a strict calendar. Check the soil regularly, water deeply when needed and don’t panic if your vegetables look a little tired during the hottest part of the afternoon. Many will perk right back up once temperatures fall.

Consistency matters more than perfection. Whether you water before sunrise or after supper, giving your plants the moisture they need and delivering it deep to the roots will help your garden stay healthier through the toughest days of summer.

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